Directed and Written by Vlad Yudin, GENERATION IRON is produced by Yudin and Edwin Mejia. Jerome Gary, producer of the cult classic PUMPING IRON, which helped make Arnold Schwarzenegger a household name, was also tapped to executive produce. GENERATION IRON provides insight into the professional sport of bodybuilding today and follows these men as they compete on the International stage. Yudin followed seven current athletes from around the world, including New York, Los Angeles, Japan, and Germany.
This film will take an unflinching look into the widely misunderstood world of bodybuilding. Filming was slated to take place in mid-July and the cameras will travel from Brooklyn, NY to Gold’s Gym in Venice Beach, CA, to document the lives of each athlete as they prepare for the “Super Bowl” of bodybuilding. The docudrama will star bodybuilding legends Phil Heath, Kai Greene, Branch Warren and Dennis Wolf and will follow the lives of the athletes as they push their bodies to the limit while preparing for the Mr. Olympia stage at Orleans Arena in Las Vegas.
This is one of many projects in the Vladar Company’s busy 2012 development slate, including the recently announced collaboration with Arcana Comics for the adaptation of the sci-fi graphic novel Head Smash and the paranormal thriller Catskill Park.
Director/Producer Vlad Yudin says, “There hasn’t been a film dedicated to an in-depth and honest look at the sport of bodybuilding since Pumping Iron, and a lot of things have changed since the 70s. The goal of the film is not just to show the grueling training but the individual sacrifice and immense character these athletes have. Just like the sport they are often misunderstood and I’m hoping to give them a platform to express themselves.” Yudin, who founded the Vladar Company in 2008 along with partner Edwin Mejia, is best known for writing, directing and producing Big Pun: The Legacy (2008), the critically acclaimed biopic about legendary rapper Christopher Lee Rios. In addition, Yudin directed, produced and penned the script for Last Day of Summer (2009), starring DJ Qualls (Hustle & Flow) and actress Nikki Reed (Twilight).
This film will take an unflinching look into the widely misunderstood world of bodybuilding. Filming was slated to take place in mid-July and the cameras will travel from Brooklyn, NY to Gold’s Gym in Venice Beach, CA, to document the lives of each athlete as they prepare for the “Super Bowl” of bodybuilding. The docudrama will star bodybuilding legends Phil Heath, Kai Greene, Branch Warren and Dennis Wolf and will follow the lives of the athletes as they push their bodies to the limit while preparing for the Mr. Olympia stage at Orleans Arena in Las Vegas.
This is one of many projects in the Vladar Company’s busy 2012 development slate, including the recently announced collaboration with Arcana Comics for the adaptation of the sci-fi graphic novel Head Smash and the paranormal thriller Catskill Park.
Director/Producer Vlad Yudin says, “There hasn’t been a film dedicated to an in-depth and honest look at the sport of bodybuilding since Pumping Iron, and a lot of things have changed since the 70s. The goal of the film is not just to show the grueling training but the individual sacrifice and immense character these athletes have. Just like the sport they are often misunderstood and I’m hoping to give them a platform to express themselves.” Yudin, who founded the Vladar Company in 2008 along with partner Edwin Mejia, is best known for writing, directing and producing Big Pun: The Legacy (2008), the critically acclaimed biopic about legendary rapper Christopher Lee Rios. In addition, Yudin directed, produced and penned the script for Last Day of Summer (2009), starring DJ Qualls (Hustle & Flow) and actress Nikki Reed (Twilight).